DYLE® MOBILE TV TO FEATURE TV ON-THE-GO AT LA PRIDE FESTIVAL – GIVEAWAYS INCLUDE 3500 DEVICES IN MASSIVE SAMPLING EVENT
Demo LIVE Local TV Programming to Smartphones and Tablets
WHAT: Dyle® mobile TV will be at LA Pride, the largest TLGB celebration in Southern California. The company’s booth will offer festival-goers demos and 3500 device giveaways of the Dyle mobile TV unit, which enables television lovers in Los Angeles to watch live TV on their iOS, Android and Kindle Fire smartphones and tablets. The local LA channel line-up available on-the-go includes: FOX 11; NBC4; KCAL 9; Telemundo 52; and Univision 34.
The first mobile broadcast TV service of its kind, Dyle® mobile TV is designed to give viewers the ability to watch live local content – including local and national news, sports and entertainment programming – without the need for 3G/4G connectivity, Wi-Fi or a data plan. Visit dyle.tv and follow on Twitter and Facebook. Live updates from LA Pride can be found on Twitter with the hashtag # TVOnTheGo and Subscribe to Dyle mobile TV’s YouTube Channel. An excellent weather preparedness tool, here’s how Dyle® mobile TV works: https://www.youtube.com/watch?v=ImwaDxjbCEk.
WHO: Dyle® mobile TV leadership includes Dan Bethlahmy, Marketing Head, Dyle mobile TV. Bethlahmy will be available for press interviews to share his expertise on mobile broadcast TV. Brand ambassadors will also be on hand to offer up devices and product details.
WHEN: Saturday, June 7 at 12:00 PM through 12:00 AM, and again on Sunday, June 8 from 11:00 AM through 11:00 PM.
WHERE: West Hollywood Park, Booth #85, located across from the Pacific Design Center’s green building: 647 N San Vicente Boulevard, West Hollywood, CA.
PRESS INTERVIEWS: To coordinate interviews, please contact Nora Ellish with Colebrooke Media Group on behalf of Dyle® mobile TV, (917) 744-9200 or .
ABOUT DYLE® MOBILE TV
Dyle® mobile TV is offering consumers an easy way to experience and enjoy live broadcast television on their mobile devices at home or on-the-go. Dyle mobile TV compatible apps enable live broadcast programming – such as local and national news, as well as sports and entertainment content, utilizing the ATSC-Mobile DTV standard, on mobile devices featuring Dyle. With several compatible devices and accessories, Dyle is now available in 37 U.S. markets, potentially reaching 57 percent of the population, with plans to add additional network programming and hardware in the future. Dyle is operated by the Mobile Content Venture (MCV), a joint-venture of 11 major broadcast groups including Cox Media Group, E.W. Scripps Co., Gannett Broadcasting, Hearst Television Inc., Media General Inc., Meredith Corp., Post-Newsweek Stations Inc. and Raycom Media, who together formed Pearl, LLC to coordinate mobile efforts, as well as Fox, ION Television and NBC.
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DYLE® MOBILE TV MEDIA CONTACT:
NORA ELLISH,
EMAIL:
